7 REASONS WHY YOU MUST INVEST IN CREATIVITY TRAINING

  • Wealth Creation

  • Best ROI (Return On Investment)

  • Sustainable Business Competitiveness and Growth

  • Innovation For Greater Efficiency And Effectiveness

  • Life-long Skills in Ideas Generation and Problem-solving

  • Leveraging On The Imagination Of Your People

  • Self-Esteem and Personal Fulfillment  

 

Why Mindbloom?

Mindbloom Sdn. Bhd’s principal trainer , Dr. YKK has an impressive track record of imparting practical creative thinking skills in an effective and exciting way . He is able to customise the training to your exact requirements. Through his facilitation, your people will be able to translate out-of-the-box ideas into workable business solutions.. If your company follows through after the workshop you will reap tangible benefits that are worth many times more than your training investment.

 

MODULE A : TUNING IN TO CREATIVITY

(A Half-Day Session To Tune Your People To Creativity)

 

OBJECTIVE

This preliminary session on creativity awareness is critical to tune your whole organisation to adopt creative thinking as part of your corporate culture. It should be made mandatory for all staff to attend.

Sustainable business is no longer just about efficiency, quality or even productivity. It is about creativity and innovation. the need to harness the collective creativity of your people in order to grow and prosper in this K-economy.

This dynamic and interactive session will help to liberate the minds of your people to be more receptive to creativity. It will provide them with the big picture of creativity. They will also learn some basic principles of creativity and how to apply them to their work.

 BENEFITS

  • Your people will be able to

  • Be more receptive to ideas

  • Look at issues from a fresh perspective

  • Understand and apply basic creativity principles

  • Take initiative to start an innovative project

WORKSHOP OUTLINE

q       Why Creativity is critical for success?

- Global scenario

- Malaysian scenario

q       What is Creativity?

- Concept and theory of creative thinking

- Left and right brain thinking

- Whole brain thinking

q       Creativity Techniques

- 5 steps to Creativity

- Primary Creativity Techniques

- Edward de Bono’s Six Thinking Hats

q       Creativity at Work

- Taking small creative initiatives

- Generating ideas to solve an existing problem

 

WHO MUST ATTEND

Staff at all levels who are able to follow the presentation should be encouraged or made mandatory to attend

  No. Of Participants: 50-100

 

MODULE B: CREATIVITY FOR SALES  &  MARKETING

(A 2-DAY WORKSHOP FOR  UNCONVENTIONAL & INNOVATIVE TECHNIQUES IN SALES & MARKETING)

 

INTRODUCTION

Most sales and marketing training teaches standard techniques. While they are useful, the world has changed and many prospective clients are aware of this technique thus reducing their effectiveness. Besides modern technology has provided us with new  and more powerful tools that permit us to leverage our creativity to market much more effectively.

This workshop will enable your company to explore unconventional  and innovative sales and marketing techniques that stand out from your competition. It is a mind-unzipping experience that opens up a whole new world of possibilities. Some of your people will actually have the opportunity to act out roles  while the others will gauge their impact. It will be a fun and thoroughly enriching experience.

Ultimately, it means that leveraging your people’s creativity means that your company will be able to get maximum impact with minimal costs – the principle of doing more with less.

 

BENEFITS

Your people will be able to:

q     Understand your company’s strengths

q     Identify your competitors weaknesses

q     Apply the principle of doing more with less

q     Formulate unconventional and innovative strategies that bring results

q     Make work environment much more result-oriented

 

WHO MUST ATTEND

Executives, managers ,supervisors  and all those who are keen to harness their creativity to improve their company’s business.

WORKSHOP OUTLINE

q       The Changed World

-          Changing consumer demands and preferences

-          Leveraging imagination

q       Power Sales and marketing strategies

-          making connections with other businesses

-          Doing things differently from your competitors

q       Creative Techniques for the Changed World

-          Ideavirus : marketing for free

-          Permission marketing

-          Multi-sensory experience

-          The power of the metaphors

q       Implementing your techniques & strategies

-          The principle of doing more with less

-          Creating a great impact with minimum cost

 

No. Of Participants: 30 max

MODULE C: TRANSLATING IDEAS TO BUSINESS INNOVATIONS

   (AN RESULTS-PROVEN 3-DAY WORKSHOP BUSINESS SUCCESS)

 

INTRODUCTION

 

Most creativity training focussed only on the generation of ideas but neglect the much more important aspects of how to follow through with the ideas generated to their implementation as business innovations. This 3-day intensive programme will learn the techniques and application of creativity from problem exploration to idea implementation. It is adopted from the  proven method developed by the Creative Problem-Solving Institute (CPSI) based in Buffalo, USA. It is designed for those who have undergone a basic training in creativity in business (See Module A above).

 

BENEFITS

Your company will be able to:

q    Explore a business issue and identify the right problem to solve

q    Generate lots of business ideas

q    Evaluate and select the idea with the best probability of success

q    Selling the idea effectively for Management adoption

q    Identify key issues to be resolved prior to implementation

q    Plan for successful implementation

WHO MUST ATTEND

Executives, managers , supervisors and all those who are involved with the planning , decision-making and key operational aspects of your company.

 

WORKSHOP OUTLINE

 

Understand your business in the local and global context

-          Why should your customers buy from you?

-          Is your competitiveness sustainable?

 

The 8 Steps to Business Innovation

1.      Problem Exploration

2.      Problem Identification

3.      Problem Definition

4.      Idea Generation

5.      Idea Selection

6.      Planning

7.      Selling Solution

8.      Implementation & Celebration

 

No. Of Participants: 30 max

 

Note: An alternative to the 3-day program is to have a residential program check-in after work on Friday and check-out after lunch on Sunday

 

MODULE D : CREATIVITY FOR MANAGERS

(A 2-Day Workshop On Managing Creativity)

 

INTRODUCTION

 

Managers have the task of translating their organisation’s  mission and goals into action. They will be told what to do but generally not how to do them. Managers therefore have to seek the best possible ways to carry out their tasks so as to bring maximum benefits to their organisation. This calls for creative thinking

 

Most managers are well trained in “hard” skills but not the soft ones like “creative thinking”. This workshop is designed to fill this void.

 

Business solutions cannot be found in text-books. They have to be generated by the managers themselves using their knowledge and experience. But they also need creativity tools to facilitate their thinking process to come out with innovative ideas. The tools that they learn from this workshop will guide them along the path of creative excellence.

 

WORKSHOP CONTENTS

 

q       Basic principles of creativity

q       Personal Creativity Profile Self-Assessment

q       Instant creative minutes of meetings

q       Business ideas Generation techniques

q       Reviewing staff’s ideas from a business perspective

 

BENEFITS

Your managers will be able to :

 

q       Conduct creative and more effective meetings

q       Increase ability to generate new business ideas

q       Enhance ability to manage creativity

q       Mentor others in creativity skills

q       Translate business goals into innovative solutions

 

WHO MUST ATTEND

Executives, managers , supervisors and all those who are involved with the planning , decision-making and key operational aspects of your organisation.

No. Of Participants: 30 max

MODULE E : CREATIVE LEADERSHIP

                      (AN ENLIGHTENING 1-DAY WORKSHOP ON LEADERSHIP)

INTRODUCTION

 

The world is changing so fast nowadays that the only way to keep up is to innovate all the time. In order to do this, you have to tap on your creative resources of your people. This calls for Creative Leadership.

 

Studies have shown that a bad system beats a good person every time. Another finding was that your frontline people frequently are the ones who come out with the best ideas that either save a lot of  money or generate lots of them. There is no such thing as a brain line that divides the management from the operation.

 

Creative Leadership calls for the setting up an organizational wide system that will make your people happy to innovate that will bring your organization to a high performance level. With this knowledge, you will be able to devise your own innovation system that will bring out the creative best from your people.

 

BENEFITS

You will be able to:

q       Uncover the creativity talents within your company

q       Learn from the best innovative companies

q       Develop your own system to motivate your people to innovate

q       Take your organization to a higher performance level

 

WHO MUST ATTEND

Business Leaders, Managers and Senior Executives, Heads of Government Agencies or Departments and others who are keen to introduce creativity and innovations into their organization.

  WORKSHOP OUTLINE

  q       The Meaning of Creative Leadership

-          Motivating your people

-          Forming Creative teams

-          Conducting Creative Meetings

-          Assessing creative leadership

q       How Successful Organizations Innovate

-          10 Inspiring Ways for Corporate Creativity

-          Malaysian Examples

q       Developing a Creativity Culture for High Performance

-          Managing imagination

-          Recognition and Rewards

 

No. Of Participants: 30 max

 

MODULE F:  HOW TO CONDUCT CREATIVE, MENTALLY-STIMULATING & RESULTS-ORIENTED MEETINGS

(A 1-Day Workshop for Business Leaders & Managers)

 

INTRODUCTION

  According to a Wall Street Journal survey, meetings account for the greatest amount of unproductive time topping telephone calls, e-mails, paperwork, travels and office gossips.

Despite the advent of advanced telecommunications technology, there is still no escape from meeting. Meetings are essential for the conduct of my business. The problem is how to make meetings more creative, efficient, productive and results-oriented.

  This workshop is a unique approach to conducting meetings specifically designed for business leaders, senior government officials, managers and any one else who chairs meetings. The techniques are based on research as well the facilitator’s own experience. They are simple, practical and easy to implement in any organisation. Meetings will no longer be boring and they will actually look forward to them as they are fun and mentally stimulating. In fact these techniques could be applied immediately upon the participants return to their office.

 

WORKSHOP CONTENTS

q       Basic principles of creativity

q       Setting the Agenda and warming up prior to Meeting

q       Venues to stimulate creativity

q       Invited guests to provoke out-of-box thinking

q       Instant creative minutes of meetings

q       Six Thinking hats

q       Multi-sensory approach to meetings

 

BENEFITS

Your people will be able to :

q       Fun and mentally stimulating meetings

q       Save at least 50% on meeting time

q       Confirm and distribute minutes within 5 minutes after the meeting

q       Able to monitor effectively actions to be taken after each meeting

q       Increase ability to generate new ideas

q       Enhance ability to manage creativity

WHO MUST ATTEND

Executives, managers , supervisors and all those who are involved with chairing and organising meetings

 

No. Of Participants: 30 max

Investment :

 

MODULE G: BRINGING UP CREATIVE CHILDREN

( A Half Day Workshop For Parents & Teachers)

 

INTRODUCTION

  As parents and teachers, we want the best for our children in order to prepare them to succeed in life. Success in life is much more than just good grades in school. It is about the ability to think well.

 

Children are parents most wonderful gifts. They are born with an inquiring mind and full of curiosity. Their creativity knew no bounds as they explore and fantasize. The formal education system focuses mainly on logical thinking and neglects creativity. Both logical and creative thinking skills are important for the children to achieve success in life.

 

This workshop complements the formal education system by providing simple and easy to practice tips that parents and teachers could use to nurture their children’s in-born creativity talents.

 

BENEFITS

Parents and teachers will be able to:

q       Understand the children’s needs for mental stimulation

q       Apply some of the techniques immediately

q       Save money from not buying expensive toys

q       Develop a closer bond with their children

q       Provide mental stimulation and have lots of fun at minimum cost

 

WHO MUST ATTEND

Parents and teachers who are concerned about bringing up creative children. This workshop is particularly useful for parents and teachers  who have pre-school and primary school children.

WORKSHOP OUTLINE

  The workshop will be highly participative. The things learned are simple and practical. Participants will be able to try them out at home, in the kindergarten or in the school. The take home value depends on the willingness of the participants to take on an active role during the hands-on fun sessions. Be prepared for an enjoyable, interactive, useful, dynamic and life-changing experience! You are going to learn:

 

¨      Why creativity is so important for success now and in the future

¨      How to prepare your children for success through creative thinking

¨      How to implement Whole Brain learning

¨      Mindxercises to stimulate the mind

¨      Brainxercises to activate your brain

¨      Creating Super-toys

¨      How to tell great stories

¨      How to turn shopping into a creative adventure

¨      How to select toys

¨      Activities that you can do immediately at home

¨      Action plan for your children’s success

 

No. Of Participants: 50-100

 

CLIENTS 

·        Bank Negara Malaysia (National Bank of Malaysia)

·        Malaysian Institute of Management (MIM)

·        Malaysian Institute of Accountants (MIA)

·        Malaysian Institute for Corporate Governance (MICG)

·        National Productivity Corporation ,Malaysia

·        Maxis Bhd.

·        Golden Screen Cinemas

·        National Productivity and Competitiveness Council, Mauritius

·        Guangzhou Electricity Board

·        National Semi-Conductor, Singapore

·        Bank Pembangunan Malaysia

·        ABN-AMRO Bank

·        UOB Bank

·        Citibank

·        Public Bank

·        Allianz Insurance Bhd.

·        AIA General Insurance

·        TECAsia

·        Texas Instruments

·        Intel Technology

·        National Semiconductor

·        American Malaysian Chamber of Commerce (AMCHAM)

·        National Productivity Corporation (NPC)

·        Globe Engineering Sdn Bhd.

·        Horwath Group of Companies

·        EAC Asia Ltd.

·        Mega Energy Sdn. Bhd.

·        University Technology Malaysia

·        Webforge Australia Pty Ltd

 

 

TESTIMONIALS  

“My personal creative sessions with Dr YKK provided me with the impetus and ideas on how to proceed with the writing of my first book. He even challenged me with a unique and provocative title for my book "You Can't Manage Your Money .. Especially When You're Rich"." The contents of my book are a direct result of my response to his challenge.”

Yap Ming Hui

Author of the book : "You Can't Manage Your Money ... Especially When You're Rich".

Managing Director

Whitman Independent Advisors Sdn Bhd

 

“Dr.YKK’s. Creativity Workshop brings to life the unlimited potential in each one of us. It is fun yet it challenges us to see things far differently. I am confident in due time that it will dramatically impact on my personal and career lives. For as long as I can creatively use my mind and follow the basic principles of Dr.YKK’s Creativity Workshop, no-thing is impossible!”

Willie C. Ilagan

Webforge Co. Ltd.

Middle East United Arab Emirates

 

This was a very stimulating workshop. Not only did we manage to generate a lot of new ideas, but the most important thing might be that the team realised why creativity is a key success factor in today's tough market place. If participants in the workshop take the perspectives and techniques we learnt back to their workplaces,  that would be a very valuable thing for the company.

Hartwin  Feddersen

Marketing Manager

EAC Asia

 

“YKK has the gift of tailoring his talk to the specific needs of his audience. At  the First Networking Forum 2002 of The Lion Group, he was able to use the 'power of connections' among our subsidiary companies to boost their creativity in synergistic marketing to a higher level. We were motivated and energised to explore new possibilities for future business ventures.”
Yip Kam Hong
Senior HRD Manager
The Lion Group

“Our sales and marketing team generated lots of ideas during YKK’s creativity workshop. We are now evaluating these ideas for selection and development as part of our marketing strategy.”

Angie Goh

General Manager

Kimgres Marketing Sdn. Bhd.

  "YKK's creativity workshop is a real mind-opening experience for me and my colleagues. The simple yet powerful Mindxercises enable us to think beyond our present constraints. The

lessons learnt are extremely useful and practical to our ongoing restructuring exercise. I highly recommend this course to senior executives involved in strategic planning."

Theo Bark

Managing Director

ABN-Amro Bank, Malaysia

 

This is to certify that Dr. Yew Kam Keong (better known as YKK) has been instrumental in NPCC’s endeavour to raise awareness to innovation and bring about a change in mindset especially at the grass root level.

The activities conducted by Dr Yew and the awareness to innovation which has been raised will be helpful in the creation of a Mauritius Innovation System.  

Nikhil Treebhoohun

Executive Director

National Productivity & Competitive Council (NPCC)

Mauritius

 

"Dr.YKK’s workshop has shown us the impact of creativity on our lives. The participants consisting of professors, lecturers and final year Students alike have realised the importance of creativity and how it enhances  their lectures and research activities. Students too found that their thinking skills have improved considerably. Overall, it was a very enriching experience that benefited all of us."

Prof. Halimaton Hamdan
Director
Ibnu Sina Institute for Fundamental Science Studies
University Technology Malaysia

Dr. Yew Kam Keong creative ideas generating session had led us to revise a board-game called “VOCABLE” which was not selling well for the past 18 years. Today, this product has become a very good selling model and also won a prestigious “Good Design Mark” awarded  by the Malaysia Design Council.

  Ting Ted Sun

Managing Director

SPM Syarikat Permainan (Malaysia ) Sdn. Bhd.

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